Adam Carolla Takes Home the Gold at the Toyota Pro/Celebrity Race

Every year, a group of brave celebrities head to California to participate in the Toyota Pro/Celebrity Race. The annual event is a 10-lap race to benefit "Racing for Kids," a charity that benefits children's hospitals in California. Pro racers, reality TV stars, actors and musicians participate in the event, and the amateur racers undergo plenty of training before taking to the track. This year, the winner was kind of a surprise - a television...

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Get the Most Out of Your Toyota Hybrid

So you're shopping for a new hybrid, and you're wondering if you'll really save as much gas as everybody says. Well, World Toyota is here to tell you that you most certainly will, especially with a few helpful tips from Toyota. As it stands, we want to help you get the most from your car, no matter which model you choose - be it the original Prius or one of its newest family...

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Enjoy the Game of LIFE with the Toyota Prius c

Have you seen any of the commercials for the 2012 Toyota Prius c? And, more importantly, have you taken a good look at the newest addition to the Prius family? If you have, the commercials will make even more sense. Toyota is asking us how our cars complement our lives, and furthermore, how the 53 mpg Prius c is a fun and functional car no matter what your life is like.


It's all about...

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Toyota Keeps New Sedan Under Wraps Until New York Auto Show

2012 is turning out to be quite the year for that (usually) sleepy full-size sedan segment. It's true - we've seen a lot of impressive changes to some of the most traditional sedans on the market. So it should come as no surprise to hear that we're expecting an all-new sedan model from Toyota at the New York Auto Show. And, it's a rumored replacement for the current-generation Toyota Avalon.


The Japanese automaker will neither confirm...

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Toyota Announces Hybrid Entrants in Le Mans

As the world's foremost endurance race, auto enthusiasts turn their attention to 24 Hours of Le Mans every summer to see which automaker's vehicles are built to last. That's right, for 24 hours, drivers cover 5,000 km of track - that's six times as long as the Indianapolis 500, and 18 times as long as the Formula One Grand Prix. Over the years, diesels have been the cars that have proved...

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Toyota Reshapes the Hybrid Market - Again!

We probably don't have to remind you that in many parts of the country, gas prices are near $4/gallon. It seems like we have a long struggle ahead of us, but thankfully, automakers like  Toyota have been hard at work for years perfecting their fuel-saving technology. In fact, Toyota was the first automaker to release a production-model hybrid around the globe, and since then, the Toyota Prius has set the mark for hybrids...

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Once a Toyota Customer...Always a Toyota Driver

It doesn't matter how long you've had your Toyota, whether you bought it brand-new or if it already had miles on the odometer. It probably doesn't matter if you use it to drive to the office every day or if it's the car you pile the kids into during the summer to go to beach. The bottom line is, if you love your Toyota, when it's time for another car...

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